Why donor retention matters
60%+
retention rate for donors who've given 3+ times
FEP 2025
1,519%
more given by 5-year donors vs. first-year donors
Neon One
14%
average retention rate for new donors industry-wide
FEP 2025
Everything you need. Nothing you don't.
Built specifically for small nonprofits — not adapted from enterprise CRMs with 200 features you'll never use.
Weekly Digest Emails
Every Monday, a curated list of overdue donor tasks lands in your inbox — with one-click mark-complete so you never lose momentum.
Weighted Pipeline View
See your realistic fundraising potential at a glance — probability-weighted totals across all five stages. No more guessing your forecast.
Voice-to-Move Logging
Record a 30-second voice note after a call. AI transcribes it and extracts the next action — already assigned and dated.
Full Interaction History
Log every call, meeting, email, and site visit in seconds. Build a complete record of every donor relationship — so context is never lost, even when staff changes.
The spreadsheet is lying to you.
It can't tell you who's overdue. It can't weight your pipeline by probability. It can't send you a reminder on Monday morning when a donor should have been called last Thursday.
In your first three years, the difference between a funded organization and a struggling one is often just discipline — knowing who to call and when. That's what Donor Moves is built to do.
Read: The First 3 Years ChallengeReady to stop losing donors between meetings?
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